Mercer says credit unions are on the rise

Published by: Kim Connor

May 20, 2021 | Member Benefits

League President Paul Mercer set the tone for this year’s InVest48 with his opening remarks, starting with the great shape Ohio’s credit unions and League are in thanks to a collective passion for people empowered by the cooperative spirit. Mercer further highlighted five key discussion items to bring to your planning sessions this year: distinction, team, income, digital, and inclusion. Regarding distinction: “credit unions need to be intentional about being unconventional and drive excellence that sets them apart,” said Mercer. Additionally, your team should be a focus, “how can you invest heavily in your greatest asset, the people driving your credit union.” Income is no surprise, “all old revenue is always under assault by powerful waves of change, how can you focus on new sources of fuel?” Credit unions made many digital changes over the last year, “our credit unions are rapidly increasing service and product delivery as it relates to virtual, digital, and technology, how can we keep optimizing a digital presence?” And most importantly, discussing financial well-being for all with inclusion, “intentional DEI strategies have tremendous promise to grow credit unions not only in size, performance, and impact but to grow them in terms of mission fulfillment.” Credit unions will continue to rise with these priorities driving an intentional focus on continued collaboration.

CONTACT US

E: kconnor@ohiocul.org
T: (614) 923-9748

Contact Kim Connor for questions or assistance.

Kim Connor
Kim Connor VP, Member Experience E: kconnor@ohiocul.org
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